As a Casual Sushi PPC Consultant, you use your Digital Marketing performance expertise to design and implement strategies to optimize the Return on Ads Spend for our clients and, overall, their customer engagement. You team up with a creative global remote team and work with a variety of industries and products, with main focus on e-commerce. You are a growth hacker ready to design a strategy customized on each client's objectives.
What you'll be responsible for:
- Identify the most effective ways of advertising using various digital technologies.
- Create ad-hoc strategies, suggest action plans and KPIs.
- Audit campaigs and create insightful and data-driven reports.
- Set, upload, and manage ads on the platforms
- Make sure ads are compliant, and optimize their performance as a whole
- Identify opportunities to increase customer engagement
What job skills & qualifications you'll have:
- At least 3 years of experience in paid digital advertising, with specific expertise in e-commerce sites, and US markets.
- Sound knowledge of lead generation, digital marketing tools, social media platforms, and SEO best practices.
- Expert in A/B testing and ads best practices.
- Proven track record working as Search Engine Marketing consultant for different industries.
- Active listening and pragmatism to put into practice goals and discussions held with clients.
- Background in target segmentation analysis, competitive analysis, market research, and brand strategy.
- Google Analytics and AdWords certifications are a big plus.
What personal qualities you'll have to love working here:
- Leadership, great sense of humor (Non negotiable!)
- Excellent communication skills
- Emotionally intelligent